Agenda
8:00-8:45 Students check in at “Le Chateau.”
Ad Club will welcome students to the event and encourage them to ask questions and network with fellow students and industry professionals. Refreshments provided.
8:45-9:00 Travel to Agency Tour #1.
9:00-10:00 Agency Tour #1
10:00-10:15 Travel to Agency Tour #2.
10:15-11:15 Agency Tour #2
11:15-11:30 Travel back to “Le Chateau”
11:30-12:00 Lunch + network with local professionals.
12:00-1:00 Program: “Everything I Need To Know About Advertising I Learned From Star Wars” by John January & Tug McTighe
Advertising isn’t really all that hard if you follow the Jedi way. John January and Tug McTighe share valuable lessons that the epic Star Wars saga holds for today’s advertising professionals.
John January is the Excutive Creative Director at Sullivan Higdon & Sink where he works on brands such as Borden Cheese, American Century Investments, Cardinal Health and Pizza Hut. Tug McTighe is Creative Director at Callahan Creek where he works with Toyota, Hills Pet Products, Payless and Sprint. They both host American Copywriter, a simple little podcast about advertising and pop culture.
1:00-2:30 Career Workshop/Q&A
Creative Director + Owner of Robot House Creative, Brian Winkeler, will moderate a panel of local industry professionals to discuss with students all they need to know about resumes, portfolios, networking, internships and launching your career in advertising. The panel includes Downtown Oklahoma City Marketing Director Jill Brown-DeLozier, Media Planner at Third Degree Jentry Miller, Jordan Associates Art Director Chad Bianco, and Casey Cornett, Social Media Strategist at Vi Branding & Marketing. Students are definitely encouraged to not just sit idly and stare at one another – this is your chance to ask questions and engage with a diverse group of pros who were in your shoes not that long ago. Except for Brian. He’s very old.
2:30-3:00 Event Wrap-Up + Students Travel to Ackerman McQueen (Students responsible for their own transportation)
3:00-5:00 Special Afternoon Tour at Ackerman McQueen
This is the chance for students to get an in-depth, comprehensive, behind-the-scenes look at the most powerful + successful advertising agency in the state.
Agencies
Ackerman McQueen - http://am.com/#/home
Funnel - http://www.funneldesigngroup.com/
Ghost - http://www.ghostadv.com/
Insight - http://insightokc.com/
Jordan Associates - http://www.jordanet.com/
Mason & Moon - http://masonandmoon.com/
New West Group - http://newwestgroup.com/
Skyline - http://skylinemediainc.com/
Third Degree - http://www.thirddegreeadv.com/
Traction - http://www.tractionokc.com/
VI Marketing & Branding - http://www.vimarketingandbranding.com/
