April meeting with Benjamin Smithee - Wednesday, April 13th, 2016
Location: Oklahoma History Center. 800 Nazih Zuhdi Dr, Oklahoma City, OK 73105
Meet Benjamin Smithee:
Ben Smithee has been nominated as one of the “Top 10 Youth
Marketers,” received the American Marketing Association’s “Marketer of the Year” Award (Marketing Research Category), and Co-Hosted “The Social Radar” on Good Morning Texas, and “The Weekend Insider,” on KTXD – where he and his Co-Hosts brought Dallasites the latest in consumer trends and culture.
He started his first consultancy, SPYCH, in 2009 and grew it to become a highly-respected and innovative Insights and Intelligence firm. His expertise in digital marketing and the Millennial consumer segment propelled Ben to consult some of the world’s biggest brands, such as Coca-Cola, Del Monte, General Mills, Sterling Jewelers, ACS, GEICO, McDonald’s, Kroger, ebay, Comcast, and more.
After exiting his day-to-day role at SPYCH Ben moved to New York where he helped to launch a disruptive events firm, RELEVENTS, serving as Chief Strategy Officer. At the same time, he launched The Smithee Group (TSG), where he currently serves as CEO. Ben continues to be a frequent keynote speaker around the globe, having presented in nearly 20 countries spanning 6 continents. TSG consults clients in Digital Strategy and Consumer Sciences, helping big brands think smaller and small brands think bigger.
In 2015 Ben became a Partner at LUXE Intelligence, bringing his thought-leadership in the digital world, paired with his experience in the fine jewelry industry. Ben leads the Marketing and Brand Strategy efforts at LUXE both internally, and for their global client base. LUXE is forever evolving the relationship consumers have with the jewelry industry, and preparing their clients to succeed in the most dynamic and opportunity-rich market they have ever seen.
He is an active supporter of The Warren Center, an organization that supports families that have children with developmental delays, as well as the Big Brothers Big Sisters Organization in New York City.